Olive & Bloom studio
Visual Identity, 2022
The client was a new to Etsy and selling handmade polymer clay earrings. Her designs feature unique floral accents on modern structures in colors ranging from warm, earthy tones to cool, berry blues.
She requested a logo, profile image and banner for the Etsy shop, and some recommendations on packaging.
ROLE: Lead Designer
TOOLS:
Adobe Illustrator
Adobe Photoshop
Final Logo Selection, Visual Assets & Applications
Presented logo Options
mood boards
Mood Board 1: Plants and greenery - Fresh, clean, organic, positive, bright
Mood Board 2: Desert/Boho Earthy, neutral, relaxed, warm
Mood Board 3: PNW - Moody, woodsy, forest greens, mountains
